deep translate

Media

Subtitles in every language your audience speaks, on the same day.

DeepTranslate subtitles news, shows and clips in regional and minority languages that generic engines get wrong, on the day of broadcast. The engine runs inside your existing workflow. RTL Lëtzebuerg uses it to subtitle its flagship daily news in Luxembourgish, French, German and English.

Last updated 19 October 2026

What does subtitling cost broadcasters today?

€12 to 63

per minute per language for manual subtitling

1 to 2 weeks

per programme per language

61%

of viewers see poor subtitles every month

60%

of public broadcaster output is subtitled (EBU, 2022)

Sources: Netflix rate card 2016, ATAA/SNAC 2025, Nimdzi, Entertainment Globalization Association 2021, EBU via EDF 2022.

Where can broadcasters use it?

Live

Daily news

Subtitles the same programme in several languages on the day it airs.

Live

Clips and social video

Translates short formats fast enough to publish with the original.

In development

Live captions

Translates a caption stream while the programme is on air.

On request

Archives

Opens back catalogues to audiences in other languages.

"Luxembourgish is a niche language and DeepTranslate brings our broadcast into French, German and English in daily production through a fully automatic workflow."

David Gloesener, Head of Platforms and Products, RTL Lëtzebuerg

Frequently asked questions

How fast are subtitles ready?

At RTL Lëtzebuerg, subtitles are ready on the day of broadcast. By hand, the same work took 24 to 48 hours.

Which subtitle formats do you deliver?

The format your playout system expects. The exact format is agreed during the pilot.

Can it translate live programmes?

Real-time caption translation is in development. Today the engine works on recorded and same-day programmes.